Choosing the Right Launch Plan for Your Listing

With a Quiet Exclusive launch, your property is marketed only within our firm. This approach allows us to 'test the waters' with pricing before listing on the MLS and starting the days-on-market clock. It’s a valuable strategy for clients seeking a more private sale, or those who want to gather feedback to ensure that the price resonates with both brokers and buyers. A Quiet Exclusive launch is often ideal for sellers who want:

• Privacy or discretion in the selling process

• To assess buyer interest and adjust pricing if needed

• A chance to attract serious buyers without public market

A Full MLS Launch maximizes exposure, reaching the entire market from day one. This approach is ideal for sellers looking for a broad reach, tapping into a wide pool of buyers and generating competitive interest. With a full launch, your home is listed on the MLS, syndicated to major real estate websites, and marketed through targeted campaigns to reach qualified buyers locally and nationally. The Full MLS approach works well for properties that:

• Benefit from maximum exposure to drive strong competition

• Have a pricing strategy that’s ready for market

• Are positioned to attract a broad audience with compelling features